21st Century Fundraising: Personalized Communication at Scale 

You used to have to choose between personalized communication and efficient communication. It simply wasn’t feasible to hand-craft a letter to every prospect.

But what if you could automate it? What if you could send thousands of individuals each a personalized, targeted email without having to research their prospect profile?

With an automated donor journey, that’s not only possible–it’s quick and easy.

In our March webinar, we’ll go over how you can use Pardot to:

• • Automate creation and maintenance of segments based on data you already have about your contacts
  • Track how constituents interact with your communications and use that data to shape future messaging
  • Build automated donor journeys that move constituents to deeper levels of engagement
  • Produce in-depth reports on ROI for your engagement campaigns

Thomas Gunn
Marketing Director
Sleek Consulting LLC

Thomas Gunn

Thomas specializes in digital marketing, marketing, marketing automation, online giving, and alumni engagement. He is a certified Salesforce Admin and Pardot Specialist and is well-versed in popular technologies included in most mar-tech stacks.