We’re modernizing an age-old solution! While most of your constituents have a mailing address, email address and a cell phone, they all have a preferred way to receive communications from you. Are you equipped to effectively and efficiently engage with them across all of these channels?
In the fourth presentation of Sleek’s 20th Anniversary Webinar Series, we focused on Engagathon.
Think Phonathon, Thankathon, and Textathon all rolled into one. While these tools can be applied to any kind of engagement or fundraising campaign you’re running, we focused on one example: welcoming a new graduating class into your alumni community.
We covered native Salesforce tools to create a seamless process as you:
- Call constituents to solicit gifts, including configurations to support teams of student callers
- Mass communicate with your constituents via SMS, WhatsApp, and chatbots
- Lead large-scale acknowledgement campaigns through multiple channels
- Integrate automated email marketing campaigns with response data from call, text, and direct mail outreach
- Track engagement levels among constituents and record all touchpoints
This webinar took place on January 24th at 2:30 PM eastern. Fill out our form to access the recording!
Peter Lienhard
VP of Technology
Sleek Consulting LLC
Peter Lienhard
Peter Lienhard has been working in Advancement since 2003, leading higher education teams in various roles including Director. He is a regular speaker at CASE and has received several industry awards. Peter is a certified Salesforce Administrator and has extensive technical experience. Mr. Lienhard’s expertise extends to security, reporting, dashboards, artificial and business intelligence tools, data validation, database management, configuration, script development, SQL programming, and virtually all aspects of technical implementation. Peter has an intimate understanding of the Advancement industry and applies this knowledge to all of the development work that he oversees. His genuine nature is appreciated by the Sleek customers and they often specifically ask for his involvement.
Roman Druzdzel
Editor and Marketing Manager
Sleek Consulting LLC
Roman Druzdzel
Roman joined Sleek in 2021, leaving his role as an instructor of college-level writing for a career that puts his enthusiasm for technology to good use. Four Salesforce certifications later, he can’t stop learning about the platform. He specializes in engagement tools and implementing solutions for online giving, events management, and marketing automation. Roman’s love for writing also holds a central place in his work at Sleek. He produces marketing content and technical documentation to keep his audiences informed and engaged.
Upcoming Webinars & Replays
21st Century Fundraising: Personalized Communication at Scale
21st Century Fundraising: Know Your Naming Opportunities
21st Century Fundraising: Creating Donor Honor Rolls on the Fly
Integrated Email Communications: A 21st Century Approach
Boost Your Reporting Power with Tableau Integration
Direct Mail: Start Looking at Your Appeals from Your Donor’s Perspective w/ Paul Barry of Cape Cod Mail Group
Jumpstart Your Fundraising Operation Through Integration w/ Frank Choi
Hitting the Fundraising Trifecta W/ Melanie J Norton
2020 Advancement Fundraising Technology Webinar Replay
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(603) 642-5594
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